Online Shopping Trends - A New Perspective
Holiday Online Shopping Trends Reveal Shifts in Ecommerce
Prior to the holiday season, online merchants were looking forward to the prospect of a successful close to the year. Looking back at the data it’s clear that their optimism was well placed. For the merchants included in the Pulse Index, customers turned to ecommerce in record numbers for their holiday shopping, with year-over-year growth rates far outpacing forecasts.
Looking at growth rates by themselves, however, only scratches the surface when it comes to understanding how ecommerce is changing. By digging into the Pulse Index data, we can see shifts in consumer online shopping behavior, how merchants are responding, and what these changes mean for next year and beyond.
For more information and year-over-year results, download our new Perspectives paper:
5 Ways Holiday Ecommerce is Changing, Lessons learned from the Chase Paymentech Pulse Index
View analysis of previous weeks


